Ancestry.com Financial Results for 4th Quarter 2012 & Full Year 2012 Reported

PROVO, Utah, March 28, 2013 (GLOBE NEWSWIRE) — Ancestry.com LLC reported financial results for the fourth quarter and full year ended December 31, 2012.

“We are pleased with our fourth quarter performance, as well as a successful and eventful 2012. Including Archives.com, which we acquired in 2012, we finished the year with 2.5 million subscribers across all of our family history websites,” said Tim Sullivan, Chief Executive Officer of Ancestry.com. “We added significant valuable new content, continued to drive awareness of our brand through smart and efficient marketing, enhanced our user experience through key investments in product and technology, strengthened our mobile offerings, and launched our exciting new AncestryDNA service. As we move forward under our new ownership structure, we expect to continue to invest in new content, new product experiences, and new markets with a continued focus on making family history easier and more accessible for more people around the world.”

Read the full article at virtual-strategy.com.

Author: Leland Meitzler

Leland K. Meitzler founded Heritage Quest in 1985, and has worked as Managing Editor of both Heritage Quest Magazine and The Genealogical Helper. He currently operates Family Roots Publishing Company (www.FamilyRootsPublishing.com), writes daily at GenealogyBlog.com, writes the weekly Genealogy Newsline, conducts the annual Salt Lake Christmas Tour to the Family History Library, and speaks nationally, having given over 2000 lectures since 1983.

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